Internal Brewsletter - November 18, 2020
MARKETING UPDATES
FORELAND BEER DISTRIBUTION
We are excited to announce that beginning in late November, Block 15 Distribution will begin delivery newly-established ForeLand Beer to bottle shops and markets throughout Oregon, with Washington following shortly thereafter.
ForeLand Beer, located in historic downtown McMinnville, Oregon will primarily focus on lagers, hop-forward beers, and mixed culture beers. Three “Mainstay Beers” in Landform Pils, Shape Creation IPA, and Form Follows IPA, along with up to 12 different rotational lagers and bi-monthly releases of hop forward beers will be offered throughout the year.
Keep an eye out in coming days for your opportunity to get Oregon’s newest brewery in your doors! We hope you’re as stoked as we are!
UPCOMING BEER RELEASES
Falling Sunshine // India Pale Ale with Vanilla & Apricot // Blending notes of luscious apricot and smooth vanilla, falling sunshine is inspired by the spectacular sunsets of autumn. Stone fruit and lime zest character is delivered by a trio of hops, balanced out with pale malt and specialty grains. This beer is a soft, juicy celebration of the fall season. // 7% ABV / $18.40/4-pack
*Releasing first via this Saturday’s Drive-Thru Sale (11/21), and then available for pick-up at the Tap Room and Pub thereafter!
GENERAL UPDATES
We are extending the 25% Packaged Beer discount to Crowlers as well! Woo!
DOWNTOWN UPDATES
Front of House managers are putting together a list of tasks that can be completed while we have some down time during take out and delivery. Please check in with a manager if you find your self with some extra time on shift.
All burgers and sandwiches now come with the option for a side, rather than automatically coming a la carte. Keep an eye out for these sides when bagging items up.
TAP ROOM UPDATES
There is a new opening/closing list (pared down), as well as a more intensive cleaning list, FYI!
Retail items will be available via the online store for folks to add to their cart with their food and beer order! This is a Tap Room only feature.
WHAT’S UP ON INSTA??
UPCOMING / IN PROCESS BEERS
*With the closure, some of these releases may change/get pushed back, so please be aware of that when communicating with customers!
Ol’ St. Nick // Winter Warmer
The DAB Lab, Orange Velvet // Blazey IPA
Willa // Wild Farmhouse Ale w/ Honey
Charlie’s Delights, Jingle Juice // Overly Fruited Tart Wit-Style Ale w/ Cranberries, Pomegranate, Orange, & Pineapple
Sticky Hands, High Five // Hop Experience Ale (using our 5 most favorite hops)
Hypnosis // Barleywine Matured in Cognac Barrels
THE PEOPLE’S PINT
November’s People’s Pint will benefit Samaritan Veterans Outreach. Samaritan Veterans Outreach provides military veterans and their families with resources, support and advocacy for optimal mental and physical health and social well-being. They also prepare, present and prosecute claims on behalf of veterans and their dependents to the US Department of Veterans Affairs.
DINE-OUTS
TBD based on when we re-open!